
A Deep Dive into Trademarks – Part II
This seminar discusses advanced trademark topics and some of the lesser known USPTO rules that can cause an application to stall.Read More
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You make great beer. But how will anyone know that if you don’t market it effectively and get your products in front of potential customers? This section is all about helping you get the word out about your beer. Discover resources for effectively marketing through traditional channels and social media, and learn best practices for on- and off-premise sales.
This seminar discusses advanced trademark topics and some of the lesser known USPTO rules that can cause an application to stall.Read More
The seminar will provide an introduction to trademarks and why you need them, presented by Mike Drumm of BeerAttorney.com and Chris Hill of Odyssey Beerwerks.Read More
Learn the basic concepts of business marketing and how to apply those to your business with an emphasis on social media.Read More
This BA Collab Hour provides a snapshot of the craft beer segment as it is performing in the off-premise chain landscape across the U.S.Read More
This BA Collab Hour webinar provides a roadmap for how brewers can effectively market their brands while staying in compliance with the law.Read More
In this BA Collab Hour, Julia Herz walks you through the latest and greatest data, tools, and resources in homebrewing.Read More
This webinar with speaker Shauna Barnes lays out a framework for breweries to consider at every stage of the wholesaler negotiation process.Read More
Consider this BA Collab Hour your 101 class on e-commerce strategy. Learn about the most important online channels for craft brewers and get some tips on how to influence your brand's performance.Read More
Sponsored by Arryved
Hear how three breweries of all sizes are handling their DtC efforts. Dive into their methods, future goals, and overall strategy.Read More
Social media has changed the way that brands interact with their audience, and without a strong online presence it’s easy to get lost in the shuffle. Fortunately, we all carry around high-quality cameras in our pockets and can take great …Read More